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Verdissimo at IFTF 2017

Verdissimo World

Verdissimo at IFTF 2017

Verdissimo, the leading producer of preserved flowers and plants, attended the International Exhibition of Floriculture and Horticulture Industry (IFTF) from November 8-10 at the Expo Haarlemmermeer de Vijfhuizen, an exhibition that once again has shown the strength of the flower and plant industry at the international level.

This exhibition, attended by over 20,000 people from different countries, has yet again accomplished its mission: to foster connections between producers and buyers to boost growth in this sector.

Verdissimo’s presence at the exhibition has provided visitors with lots of ideas about what can be done with preserved products. Also, it’s been beneficial for presenting some of this year’s innovations: two-tone garden roses and rainbow roses.

Floral compositions

Yet again this year, Verdissimo didn’t attend IFTF empty-handed. At our stand, visitors could see different floral works created by Pedro Fuset: a plant wall, a show stopper and a showcase with preserved flowers and plants.

The idea of creating different floral works is to show everybody all the possibilities that our preserved products offer.

A plant wall with preserved moss

This year, in 2017, a plant wall was once more created, which yet again used preserved moss as its main element. All the products used for this creation were different shades of green and, in the middle of the vertical garden, the company logo was hung.


Show stopper

Last year, a spectacular parrot was created using different colored roses. This year, Verdissimo also displayed an animal, this time a Hindu elephant.


As you can see in the image above, the Hindu elephant was made with preserved flowers of different colors: yellows, pinks, reds, greens, whites, lilacs, oranges and different shades of blue, with sky blue as the most striking color of the entire composition.


Verdissimo also created a showcase work using stemmed roses, Gynerium and Elephant Reed.

This work is very eclectic since it combines products representative of different styles. For example, roses provide color accent in more boho compositions, Elephant Reed is used in more minimalist and oriental decoration, and Gynerium in country-style works.

However, the combination of these three elements gives rise to both a spectacular and sophisticated work.

As we’ve previously mentioned, these works are only some of the displays. However, preserved products give us the option to make a variety of different floral compositions, an idea that Verdissimo has managed to effectively show at IFTF 2017.

Verdissimo | Discover the beauty of preserved flowers!

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