From 28 to 30 of October, the PROFLORA flower trade show will take place in Bogota, the capital of Colombia. Verdissimo will attend this event, together with almost 200 national and international sector representatives. This is the biggest plant and flower event in the Americas, where all kinds of floral decoration designs and solutions can be found.
What is Proflora and what is its purpose?
Proflora is the most important flower and plant trade fair in the Americas. At the exhibition, all kinds of exhibitors from different countries within and outside the continent can be seen. The best and most important suppliers and professionals from the sector attend this floral event in order to exhibit their products and to keep abreast of the innovations and current trends in the industry.
The international Proflora trade fair takes place every two years in Bogota City’s biggest exhibition centre: Corferias Exhibition Centre Bogota. This event is open to the public, where they can check out the latest plant and floral composition developments and designs from each participating country.
It is also hoped that this great event will attract tourists and visitors. Bogota is making a name for itself as an international tourist destination by holding events like this, which attract people from all over the world, lovers of floral art, interior decoration, and original and innovative floral compositions.
It isn’t a coincidence that Colombia was chosen to host this event. Colombia and Ecuador are world leaders in flowers. Colombia exports flowers to different countries in the European Union and North America, while Ecuador exports to Russia, the United States, and the Netherlands, the country of tulips.
Colombia is the second largest exporter of flowers in the world. The annual export volume of flowers and plants from this country exceeds 200,000 tonnes of flowers. The sector generates one million jobs and a turnover of more than one billion dollars.
Verdissimo, one of the international industry leaders in this sector, will attend this event to offer our new products and indoor plant decoration solutions with preserved flowers and plants. Year after year, Verdissimo enjoys a very warm reception from the public.
We’ll be really happy to see you in our stand at Proflora: number 504, Pavilion South!
Verdissimo: Discover the beauty of preserved flowers!